Amenity Analytics is an Israeli tech company that combines machine learning, natural-language processing, and sentiment analysis to provide rapid, customizable insights from complex text sources, resulting in high levels of accuracy. As part of the Design Forward Studio team, I designed their logo and brand identity, website, marketing materials, and investor pitch decks. I also worked with an animator to create an explainer video for the product. The logo symbol was inspired by the product itself, known for its simple sophistication, combining a highlighter and graphs.